Stressed out during a slow time at the salon?

Are you singing the blues because you are having a slow period behind the chair? Don’t worry! You’re not alone. To help you along the way, Here are some tips to get you back and kicken...

1. Be sure to add value to your services. Instead of running a promotion for a dollar amount off your services. Add in something that makes the clients feel special. Offer a complimentary glaze or gloss treatment when they schedule today or this week. Give them a treatment. And promote it on social. 

2. Kick it up on social media. If you have slow periods, you need to increase your head count per day and per week. One way to do it is to start posting great content that is totally geared toward your perfect client and kick it in overdrive. Meaning post 3 times a day. Think about who you are trying to attract and speak their language. 

3. Increase those add on services. It’s easy to get comfy behind the chair and not talk to every client about the add ons that they need. But if you don’t do it. Someone else will. Make it a point to educate and recommend an add on service to every client that sits in your chair. If you can’t increase your service sales with new clients. You CAN increase it with add on services. Two a day at $25 on a 4 day week is $200 extra A WEEK in services sales.

Last tip... sit down and figure out how many clients you need a week to fill your book. Be sure you know what your average ticket as well.
This will give you a goal to work toward and help you stay focused! The time is now for you to make 
sh$$ happen in your life. Lets do it!

Xo, Nina

Looking for more tips? Check out my hairstylist and salon owner monthly membership program by CLICKING HERE!

Nina Tulio
Opening a NEW salon?

Yay! You’re thinking of opening your own salon! How exciting! Yes! This is such an exciting time. And it will be a very stressful time. I can go on and on about a million and one things for you to do and what to look out for, and go on a business plan bender... this is a given.

But my main area of focus today is your business model! Oh my! The first thing you should do before even looking at a salon location you should know exactly what kind of business model and compensation structure is best for you! Booth rent, commission, team based! What’s best. Here’s the long and the short

If you want to coach, lead, inspire, and educate your team everyday and night. If you want to have control over your brand, and your business as a whole, commission or team based is for you.

If you want a salon where you just want talented stylists to come and go, they do their own thing and run their own business, you just provide the building and the environment and have no control over anything they do. 
Booth rent is for you.

Hers my biggest tip for commissioned owners. Please , please, please do not. I repeat. DO NOT offer your stylists 55% or 60% commission. I know you may be excited and you want to attract top stylists! But This is NOT sustainable! INSTEAD.. create an unmatched compensation plan, Growth plan, and action plan for your stylists. This will create loyalty and long term stability for you and your team and your business. 
Run your numbers with projected income and expenses. This is all done through your business plan. And one of the most important parts to the start of a successful business.

Xo, Nina

CLICK HERE to check out more info on my monthly membership program

Nina Tulio